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On Orders Over £55Many of us are concerned about what we eat and favour fresh, organic foodstuffs so it seems natural that we extend this to how we keep our mouths clean and fresh. Conventional dental products often contain harsh, abrasive products which can cause irritation and damage so why not get a sparkling smile without the risk of harming your teeth and gums. JASON products use healthy alternatives to fluoride with a naturally sourced formula flavoured with mint, cinnamon or bursts of orange. Pick the product that suits your needs whether it be tartar control, whitening, strengthening or enamel defence.